Sri Kumaré is an enlightened guru from the East who has come to America to spread his teachings. After three months in Phoenix, Kumaré has found a group of devoted students who embrace him as a true spiritual teacher. But beneath his long beard, deep penetrating eyes, and his endless smile, Kumaré has a secret he is about to unveil to his disciples: he is not real. Kumaré is really Vikram Gandhi, an American filmmaker from New Jersey who wanted to see if he could transform himself into a guru and build a following of real people. Now, he is conflicted -- can he unveil the truth to these disciples with whom he has spent so much time, and who now look to him for guidance?
Vikram takes us back to where his story began. From an early age, he questioned the meaning of religion and spirituality. Was it all just make believe, or was there something real beyond the realm of our understanding? As a young adult, Vikram found himself perplexed that, just as he was leaving his Hindu faith behind, America was embracing Indian spirituality in the form of yoga studios and gurus who claimed to be on a higher spiritual plane. When he began filming these gurus for a documentary, he discovered there was nothing special about who they were or what they did -- they were no more holy than anyone else. In order to prove this, Vikram decides to transform himself into one of them: Sri Kumaré, a guru of his own creation. If he can build a following as Kumaré, wouldn’t it demonstrate that spiritual authenticity is just an illusion that we create? So he grows out his hair and beard, acquires the bells and whistles of Indian mystics, affects an accent, and transforms himself into the wise Indian Guru Kumaré.